bibliosferaБиблиосфераBibliosphere1815-31862712-7931ГПНТБ СО РАН10.20913/1815-3186-2022-1-39-48bibliosfera-1806Research ArticleМИР БИБЛИОТЕКLIBRARY WORLDВостребованность русской художественной литературы в Шанхайской библиотекеAnalysis of the Demand for Russian Literature in Shanghai Libraryhttps://orcid.org/0000-0001-5085-9655ЧжанC.ZhangX.

Чжан Сяоцинь, магистр, библиотекарь, отдел обслуживания читателей

ул. Хуайхай, 1555, район Сюйхуэй, Шанхай, 200031

Zhang Xiaoqin, MA, Librarian, Reader Service Department

1555, Middle Huaihai Rd., Xuhui District, 200031, Shanghai

shzhanit@hotmail.comhttps://orcid.org/0000-0002-2800-2572ЯнТ.YangT.

Ян Тин, магистр, библиотекарь, отдел обслуживания читателей 

ул. Хуайхай, 1555, район Сюйхуэй, Шанхай, 200031

Yang Ting, MA, Librarian, Reader Service Department

1555, Middle Huaihai Rd., Xuhui District, 200031, Shanghai

tyang@libnet.sh.cnШанхайская библиотека (Шанхайский институт научнотехнической информации)КитайShanghai Library (Institute of Scientific and Technical Information of Shanghai)China202214022022013948Copyright © Чжан C., Ян Т., 20222022Чжан C., Ян Т.Zhang X., Yang T.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://www.bibliosphere.ru/jour/article/view/1806

В исследовании рассматривается востребованность русской художественной литературы разных эпох среди читателей Шанхайской библиотеки. В ходе исследования были применены выборочный метод и анкетирование. Проанализирована частота использования китайских переводов русской литературы с 2016 по 2019 г. в основном фонде Шанхайской библиотеки (особое значение придано показателям книговыдачи 2019 г.), даны характеристики читателей русской литературы и составлен читательский портрет. Цель исследования – определить степень востребованности русской художественной литературы разного времени и выявить факторы, влияющие на этот параметр. Обнаружено, что на фоне общего количества посетителей и показателей книговыдачи русских авторов в Шанхайской библиотеке используется редко по сравнению с другими зарубежными авторами. Востребованность русской классики, литературы XX в. и современной литературы неравномерна: наибольшим спросом пользуются произведения XIX в. и советского времени. Популярна также особая группа авторов – русско-американские писатели. Мало читают современных российских авторов. По количеству читателей самой большой является группа женщин среднего возраста; у мужчин проявляется более устойчивый интерес к ­какому-либо одному автору. Выявлены следующие взаимосвязанные факторы, влияющие на востребованность русской литературы в Шанхайской библиотеке: возраст и пол читателей, распространение культуры через СМИ, практики продвижения чтения в библиотеках.

This research focuses on Shanghai Library users’ demand for Russian literature of different literary periods. Method of sampling and questionnaire were applied for the study. Analyzing the online circulation records of Chinese translations of Russian literature in the main collection of Shanghai Library from 2016 to 2019 and providing an overview of reader demographics are two major tasks. As a typical example, the circulation records of 2019 are thoroughly examined. The aim of the study is to identify the level of demand for Russian literature at various times and the factors influencing the changing trend of demand. The results obtained from the research show that despite the large total number of visitors and the frequency of use of the main collection, the demand for Russian literature was relatively low, especially when compared with other foreign authors. Russian literature from the 19th century and Soviet literature are in the highest demand. Readers didn’t show an obvious interest in contemporary Russian authors. The demand for these three types of authors is clearly uneven. Russian-American writers, as a special group, are also popular choice of readers. The largest reader group consists of middle-aged women. Male readers have a more steadfast and clear preference for one particular author than female readers do. The demand for Russian literature in the library is influenced by such factors, as age and gender, the spread of culture through mass media and social networks, and reading promotion practices by libraries. These factors interact with each other.

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The authors declare that there are no conflicts of interest present.