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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">bibliosfera</journal-id><journal-title-group><journal-title xml:lang="ru">Библиосфера</journal-title><trans-title-group xml:lang="en"><trans-title>Bibliosphere</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1815-3186</issn><issn pub-type="epub">2712-7931</issn><publisher><publisher-name>ГПНТБ СО РАН</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.20913/1815-3186-2024-2-34-45</article-id><article-id custom-type="elpub" pub-id-type="custom">bibliosfera-2039</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>МИР БИБЛИОТЕК</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>LIBRARY WORLD</subject></subj-group></article-categories><title-group><article-title>Потенциал дополненной реальности в библиотеке</article-title><trans-title-group xml:lang="en"><trans-title>Potential of Augmented Reality in the Library</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Баумгартнер-Киради</surname><given-names>Б.</given-names></name><name name-style="western" xml:lang="en"><surname>Baumgartner-Kiradi</surname><given-names>B.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Баумгартнер-Киради Бернадетт, департамент информационных технологий и информационного менеджмента</p><p>Campus 1, 7000 Eisenstadt</p></bio><bio xml:lang="en"><p>Baumgartner-Kiradi Bernadette, Information Technology and Information Management department</p><p>Campus 1, 7000 Eisenstadt</p></bio><email xlink:type="simple">1984bbk@gmail.com</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Хаберлер</surname><given-names>М.</given-names></name><name name-style="western" xml:lang="en"><surname>Haberler</surname><given-names>M.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Хаберлер Микаэла, департамент информационных технологий и информационного менеджмента</p><p>Campus 1, 7000 Eisenstadt</p></bio><bio xml:lang="en"><p>Haberler Michaela, Information Technology and Information Management department</p><p>Campus 1, 7000 Eisenstadt</p></bio><email xlink:type="simple">michatla.haberler@gmx.at</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Цайллер</surname><given-names>М.</given-names></name><name name-style="western" xml:lang="en"><surname>Zeiller</surname><given-names>M.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Цайллер Михаэль, департамент информационных технологий и информационного менеджмента, доктор наук, профессор, руководитель курса</p><p>Campus 1, 7000 Eisenstadt</p></bio><bio xml:lang="en"><p>Zeiller Michael, Information Technology and Information Management department, Studiengangsleitung, Prof. (FH), DI Dr.</p><p>Campus 1, 7000 Eisenstadt</p></bio><email xlink:type="simple">michael.zeiller@fr-burgenland.at</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Университет прикладных наук Бургенланда</institution><country>Австрия</country></aff><aff xml:lang="en"><institution>University of Applied Sciences Burgenland</institution><country>Austria</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2024</year></pub-date><pub-date pub-type="epub"><day>04</day><month>04</month><year>2024</year></pub-date><volume>0</volume><issue>2</issue><fpage>34</fpage><lpage>45</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Баумгартнер-Киради Б., Хаберлер М., Цайллер М., 2024</copyright-statement><copyright-year>2024</copyright-year><copyright-holder xml:lang="ru">Баумгартнер-Киради Б., Хаберлер М., Цайллер М.</copyright-holder><copyright-holder xml:lang="en">Baumgartner-Kiradi B., Haberler M., Zeiller M.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.bibliosphere.ru/jour/article/view/2039">https://www.bibliosphere.ru/jour/article/view/2039</self-uri><abstract><p>Применение дополненной реальности (AR) становится все более популярным, поскольку она объединяет реальный и виртуальный мир. В статье основное внимание уделяется применению AR для публичных и научных библиотек. Существуют проекты и примеры реализации AR-приложений, специально разработанных для библиотек, но они редко встречаются на практике. Чтобы определить, существует ли потенциал для применения AR-приложений в библиотеках, представлены результаты качественного исследования, проведенного среди библиотекарей, работающих в публичных и научных библиотеках Австрии, и экспертов по AR. Поиск мультимедиа, правильного местоположения и отображение вспомогательной информации, такой как рейтинги, обзоры, вторичные медиа, ссылки и т. д., имеют самый высокий потенциал для пользователей. AR-приложения для книжных полок в библиотеке приносят реальную пользу библиотекарям, а также имеют высокий потенциал. Экскурсии по библиотекам с использованием приложений на основе дополненной реальности облегчают работу библиотекарей, знакомя с библиотекой новых пользователей. Возможность создания AR-приложения для библиотеки демонстрируется путем представления прототипа, который предоставляет пользователям библиотеки дополнительную информацию о фонде и самой библиотеке.</p></abstract><trans-abstract xml:lang="en"><p>Augmented reality (AR) applications are getting popular since they integrate the real world and the virtual world. This paper focusses on AR applications for public and scientific libraries. There exist some projects and sample implementations of AR apps specially designed for libraries, but they are seldom found in practice. To identify whether there is potential for AR apps to be applied in libraries, the results of a qualitative study that has been performed among librarians working in public and scientific libraries in Austria and experts in augmented reality are presented. Searching for media, navigating to the correct location and displaying ancillary information, like ratings, reviews, secondary media, links, etc., has the highest potential for users according to the experts. AR apps for maintaining the bookshelfs of a library provide real benefit for librarians and are awarded high potential as well. Guided tours through libraries using AR-based apps lightens the load of the librarians to introduce new users to the library. The feasibility of an AR app for a library is demonstrated by introducing a prototype that supports library users with additional information on media and the library itself.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>библиотека</kwd><kwd>публичная библиотека</kwd><kwd>научная библиотека</kwd><kwd>учебная библиотека</kwd><kwd>дополненная реальность</kwd></kwd-group><kwd-group xml:lang="en"><kwd>library</kwd><kwd>public library</kwd><kwd>scientific library</kwd><kwd>teaching library</kwd><kwd>augmented reality</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Armstrong G, Hodgson J, Manista F and Ramirez M (2012) The SCARLET Project: Augmented Reality in special collections. SCONUL Focus 54: 52–57.</mixed-citation><mixed-citation xml:lang="en">Armstrong G, Hodgson J, Manista F and Ramirez M (2012) The SCARLET Project: Augmented Reality in special collections. 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