On the model of hybrid electronic publishing
Abstract
The model of a hybrid publishing, developed and approved on the basis of the Bulgarian publishing house «e-Book» is presented. The functional characteristics of the model and the tasks of marketing communications for hybrid electronic publishing-house are described.
About the Authors
E. .. Pavlovskja
Университет библиотековедения и информационных технологий
Russian Federation
Russian Federation
M. .. Milanova
Университет библиотековедения и информационных технологий
Russian Federation
Russian Federation
Review
For citations:
Pavlovskja E..., Milanova M... On the model of hybrid electronic publishing. Bibliosphere. 2013;(4):16-19. (In Russ.)
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